31 Jan 2024

HP to showcase leading technologies at inaugural FESPA WrapFest

The HP pit garage area will feature a wrapped TESLA car, printed using HP Latex technology.

HP is delighted to announce that it will exhibit at the inaugural edition of WrapFest, the latest event from FESPA dedicated to the innovative vehicle wrapping and graphics market.

Taking place from 26-27 April at Silverstone, the iconic home of British motor racing, WrapFest will allow professionals in the vehicle wrapping, vinyl installation and detailing communities to explore the latest developments in these sectors and find inspiration to grow their businesses.

HP will be among a number of leading brands that will exhibit at the event and invites visitors to its booth (Hall A 2-20) and dedicated pit garage (Space 1) to learn more about the key benefits of working with HP Latex print technology in this creative market.

Experts from HP will be in attendance to talk visitors through the range of printers available and how these solutions can help them access valuable and profitable new work across the vehicle wrapping and related sectors.

Other key highlights at the debut event will include live entertainment and international food trucks, demonstrations from wrapping experts, networking opportunities, and the inaugural UK and Ireland round of the FESPA World Wrap Masters 2023 competition.

The HP pit garage area will feature a wrapped TESLA car, printed using HP Latex technology.

Attendees will be able to speak with Terry Raghunath, Large Format Production WW and EMEA Sales enablement lead at HP about the company’s latest developments in this area. Additionally, Andy Wilson from PressOn and Tristan Harrold from OPG will also be on hand to talk about their latest vehicle wrapping projects.

“Vehicle wrapping has been one of the most exciting growth areas in the industry in recent years and we are excited to be able to discuss opportunities with current and potential customers at the first-ever WrapFest event,” says Terry Raghunath.

“Visitors to our booth and dedicated pit garage will be able to learn how HP Latex print technology can help them to produce a wide range of applications in this sector and access new work to provide them with valuable streams of revenue.”

Those wishing to attend the event can purchase a discounted ticket by entering the HP code (WPFDSjMTMf80) when registering on the event page.